Business plan for selling online
This is the crux of any business venture. You can form the different segments of a traditional business plan, but also make sure that you have considered these necessary elements in your plan.
Sell products online
Tangible products can be sold online very easily, but selling digital products like e-books and manuals is even easier since the buyer can download and install them after confirming their payment. Such products save both buyer and seller the trouble of shipping the product.
The cost of delivery
You can include delivery costs in the total cost of the product. It must be reasonable and affordable; otherwise, shipping would be expensive for them and online shoppers would prefer to buy from the nearest outlet.
Company and domain name
Choosing a distinctive name for your business is also an influential part of the planning stage. It’s best to keep your business name short but impressive and indelible. You can choose your web address or domain name as your business name. Buy multiple domain types, such as .co, .uk, .com, or .net, if they’re affordable, to prevent competitors from having similar web addresses. This strategy will also help people find your website instantly.
Establish a website
Building a website will help your customers find you 24/7 from anywhere. Select a website design that reflects your business. No need to build it yourself. Many free and paid professional templates are available online, or you can hire a freelance web designer who can help you. Always start an online business with a well-designed website. Upload simple, unique and up-to-date content that should be relevant to your business. The website should be functional, optimized and easy to use.
The site must have the following pages
- Information page or contact page
This is where you can tell customers about your business or the product you sell. Mention your contact details and other information related to your company.
The E-commerce site is mandatory for online purchases. It must include a virtual shopping cart and an online payment service. Advertise with photos and descriptions of products and their prices.
Always use secure payment methods to gain customer trust. The simplest and best known is PayPal. You can also receive cash deposits into your account, credit card payments and other secure payment methods.