Special: An Interview with Guy Kawasaki
Jun 9th, 2011 | By Dawn Rivers | Category: SpecialsWant to be enchanting?
I mean, enchanting to everybody: significant other, your children, the postman, your colleagues or (especially) your clients?
In his latest book, Guy Kawasaki explains it all to you and shows you how to marshal the three pillars of enchantment — likability, trustworthiness and and something really special (a product, a cause, whatever) — [...]
